THE SHOPPING LINE What Is It The Shopping Line is an interactive telephone system that enables the general population to hear current information about a given mall, 24-hours a day. One-Call Connections With one simple local telephone call, a shopper can: · Be connected directly to a store · Hear a recorded menu of stores by category · Learn about special events at the mall · Learn about special savings at individual stores · Get directions to the mall · Access the mall's job line, where retailers and sponsors can list job opportunities · Find out mall hours and other information · Contact security. Because it's a telephone line rather than a Website, everyone can use it to get up-to-the-minute information about the mall and every store in it. In malls already using The Shopping Line, this electronic system answers an average of 6,000 calls each month. What It Can Do You can enjoy significant opportunities with The Shopping Line. Not only can shoppers contact retailers directly, but those unfamiliar with your business can learn about it through customized listings and messages and contact your store with the touch of a button. When you choose to participate in The Shopping Line, you'll receive: · The perfect opportunity to reach motivated consumers with your customized message · Transfer capabilities - callers can choose to hear more detailed information about your store or organization and to be connected directly to your business · An excellent opportunity for businesses inside and outside the mall to increase awareness and expand their presence among mall shoppers. The Shopping Line system gathers a vast database of shopper information which can be made available to you. This information includes the number of callers hearing your advertisement or job listing and transferring to your business. Spreading The Word To Shoppers Of course, even a service this unique won't work to its full potential unless we get The Shopping Line telephone number into the hands of shoppers. We have an extensive program in place to make sure that happens: · Telephone directory listings in the local yellow pages and white pages · Listed with '411' - directory information A Smart Choice There you have it! The Shopping Line and all of its advantages! Easy to access and easy to use, the only thing required is a telephone. Callers can receive the information they request at any time, day or night. The Shopping Line is the smartest medium for reaching motivated shoppers. Won't you join us in sending a traffic- and sales-generating message to them? Sample Locations To hear the Shopping Line live, please call the following sample locations: Alton Square, Alton, IL, 618.465.5500 Mall of the Americas, Miami, FL, 305.261.8772 Westside Pavilion, Los Angeles, CA, 310.474.6255